With Jamaica welcoming just over 20,000 German tourists last year, Jamaica Tourism Minister Hon. Edmund Bartlett has mandated the Jamaica Tourist Board (JTB) and key tourism officials to double that number to 50,000 German tourist arrivals to the island by 2020.
He made the point while meeting with the leadership of the world’s largest tour company, TUI Group, in Berlin, Germany. Minister Bartlett noted that the Tourism Ministry and the JTB will be working closely with TUI to achieve the target. TUI Group brought over 150,000 tourists to Jamaica’s shores last year.
ʻO TUI Group ka hui leʻaleʻa nui loa, ka huakaʻi a me ka hui mākaʻikaʻi ma ka honua, a nona nā hui huakaʻi, nā hōkele, nā mokulele, nā moku holo moku a me nā hale kūʻai kūʻai. Na ka hui i ʻeono mau mokulele ʻEulopa - ka ʻauwaʻa hoʻomaha nui loa ma ʻEulopa - a me ʻeiwa mau mea hoʻokele huakaʻi i hoʻokumu ʻia ma ʻEulopa. Ua helu pū ʻia ʻo TUI ma ka Frankfurt Stock Exchange a me ka London Stock Exchange ma ke ʻano he mea hoʻohui o ka FTSE 100 Index.
ʻO ka Luna Hoʻokele Papa Nui o TUI ʻo David Burling e ʻike ana i ke kūlana koʻikoʻi o Jamaica i ka hoʻolālā ulu ʻana o ka ʻoihana i nā makahiki he 5 e hiki mai ana, ua hōʻike ʻo ia i ka "huakaʻi kiʻekiʻe" o ka mokupuni me kahi moʻomeheu waiwai a me ka ʻoihana kiʻekiʻe. Ua koi ʻo ia i ke Kuhina e hoʻonui i ka helu lumi hōkele o Jamaica i mea e hoʻopaʻa pono ai i ka ʻoihana a me ka ulu ʻana i nā makahiki e hiki mai ana.
I kēia manawa, hōʻike ʻo Bartlett i kahi kahawai o nā hoʻopukapuka hōkele i hoʻopau ʻia i kēia manawa a i ʻole nā hana hana e kōkua ai i ka piʻi ʻana o ka noi.
ʻO Bartlett ka mea i hui pū ʻia ma Kelemania e ka Luna Hoʻokele o ka huakaʻi, ʻo Paul Pennicook; Ua hoʻolaha mua ʻia ʻo Delano Seiveright a me nā luna mākaʻikaʻi kiʻekiʻe o ka pule, ʻo kekahi o nā mokulele nui o ʻEulopa, ʻo Eurowings, kahi ʻoihana o kekahi o nā hui mokulele nui loa o ka honua, ʻo Lufthansa, e hoʻomaka i ka lawelawe ʻana i ʻelua pule i hoʻonohonoho ʻia ma waena o Kelemania. ʻO ka ʻāina metropolitan nui loa a me Montego Bay e hoʻomaka ana i Iulai 3 o kēia makahiki.
E holo ana nā mokulele i hoʻonohonoho ʻia i kēlā me kēia Pōʻakahi a me ka Pōʻalima mai Cologne/Bonn, a e hoʻohana i kā lākou mokulele Airbus 330 nona nā noho 310. E holo ana nā mokulele mai Iulai 3 a hiki i ʻOkakopa 27, 2017 a e lawe mai ma luna o 10,000 mau noho mai Kelemānia no ke kauwela. Ua haʻi aku ʻo Eurowings iā Bartlett a me kāna hui e hoʻonui lākou i ka lawelawe i ka hoʻoilo me ka wehe ʻana o kēlā mau noho no ke kūʻai aku i loko o nā lā.
ʻO ka lawelawe hou i hoʻonohonoho ʻia e hoʻokō i nā lawelawe hoʻolimalima i kēlā me kēia pule e lawelawe ʻia e ka mokulele mokulele Kelemania ʻo Condor mai nā kūlanakauhale Kelemania o Frankfurt a me Munich i Montego Bay.
Ua ʻike ʻo Seiveright e hoʻopaʻa ʻia ʻo Kelemania e Bartlett i kāna hoʻoikaika ʻana i ka hoʻoikaika ʻana i ka ʻoihana mākaʻikaʻi o Jamaica a hāʻawi nui i ka ulu a me ka ulu ʻana o ka ʻāina.
Ua haʻalele ʻo Bartlett a me kāna hui iā Berlin, Kelemānia ma hope o ke komo ʻana i ka hōʻikeʻike kalepa nui loa ma ka honua, ITB Berlin a me ka International Hotel Investment Forum.
ʻO Bartlett ma hope o kahi hālāwai me nā Kanikela Hanohano o Jamaica mai nā wahi a puni o Kelemania a me ʻEulopa ākea ma ka Embassy o Jamaica ma Berlin, ua hōʻailona ʻo ia i kona manaʻo e koho i kekahi o nā Kanikela Hanohano o Jamaica ma ʻEulopa, ʻaʻole i uku ʻia, nā Kūkākūkā Kūkākūkā i kāna keʻena, ʻoiai ʻo ia e hana nei i ka hoʻonui nui ʻana i ka māhele mākeke. no ka poʻe mākaʻikaʻi i Jamaica mai kekahi mau ʻāina ʻEulopa nui me Kelemania.
E hoʻopau ʻo ia i ka neʻe ʻana ma hope o ke kūkākūkā ʻana me ke Kuhina Kalaiaina a me ko nā ʻāina ʻē, Hon. Kamina Johnson-Smith.
Bartlett also participated in a special press briefing to boost publicity worldwide for the United Nations World Tourism Organization’s (UNWTO) historic Global Conference on Building Partnerships for Sustainable Tourism for Development, which has now seen the World Bank Group come on board as partners. The event, which is being hosted by Jamaica, will run from November 27 to 29, 2017, at the Montego Bay Convention Centre.
PHOTO: HM, TUI Meeting – Tourism Minister Edmund Bartlett and his team met with TUI Group Executives at their Berlin, Germany, office. On the left side of the table, TUI Executives (from far left) Dr. Ralf Pastleitner, Head of Brussels, Belgium Office TUI GROUP; Mr. Garry Wilson, Managing Director – Product & Purchasing TUI GROUP; Mr. David Burling, Member of the Board TUI GROUP; Mr. Frank Püttmann, Head of Public Policy TUI GROUP office Berlin; Mrs. Antonia Bouka, General Manager-Tourist Board & Hotel Partnerships Product & Purchasing TUI GROUP and a TUI Public Policy Advisor; (on the right side) Ms Michelle Fox, JTB United Kingdom Representative; Her Excellency Margaret Jobson, Ambassador to Germany; Hon. Edmund Bartlett, Minister of Tourism; Mr. Paul Pennicook, Director of Tourism; Mrs. Marcia McLaughlin, Deputy Director of Tourism; Mr. Delano Seiveright, Senior Advisor and Senior Communications Strategist; and Mr. Gregory Shervington, (hidden), JTB Germany representative.
