International wellness tourism growing much faster than domestic

Ua hōʻike koke mai nei ka Global Wellness Institute (GWI) i ka ulu ʻana o ka loaʻa ʻana o ka mākaʻikaʻi maikaʻi i ka honua he 14% mai 2013-2105 (i $563 biliona), ʻoi aku ma mua o ʻelua ʻoi aku ka wikiwiki o ka mākaʻikaʻi holoʻokoʻa (6.9%*) - ʻoiai ke kuhi nei ʻo kēia "hiki ʻole ke kāohi. "E piʻi aʻe ka ʻāpana huakaʻi i kahi 37.5%, i $808 biliona, ma ka makahiki 2020.

A i kēia lā ua hoʻokuʻu ka GWI i nā ʻikepili hou, e hōʻike ana i ka ulu ʻana o ka loaʻa kālā o ka poʻe mākaʻikaʻi olakino ma kahi kiʻi wikiwiki loa (20% mai 2013-2015) ma mua o ka huakaʻi ola olakino (11%). A ʻo kēlā mākaʻikaʻi olakino lua (ʻimi ʻia nā lawelawe olakino i ka wā huakaʻi, akā inā ʻaʻole ʻo ke olakino ke kumu nui o ka huakaʻi) e ulu iki wikiwiki aʻe ma mua o ka mākaʻikaʻi olakino mua (ʻo ke kumu nui o ka huakaʻi ʻo ke olakino).

Ua hoʻokuʻu ʻia nā mākeke huakaʻi olakino he iwakālua (inbound a me ka home i hui pū ʻia), a noho mau ʻo ʻAmelika i ka hale mana honua, me $202 biliona i nā loaʻa, a i ʻole ʻekolu manawa ʻoi aku ma mua o ka mākeke #2, Kelemānia. Akā, ua hōʻike ʻo Kina i ka ulu nui loa: lele mai ka 9th mākeke nui loa ma 2013, a i ka 4th ma 2015, me nā loaʻa kālā e ulu ana ma mua o 300%, mai $12.3 biliona a i $29.5 biliona.


E hōʻike ʻia kēia ʻikepili hou i ka lā ʻapōpō ma ka World Travel Market ma Lākana, nāna i paʻi i ka GWI e hana i ka papahana no ka Wellness Travel Symposium o kēia makahiki. ʻO ka Symposium, ma ka Poalua, Nowemapa 8th (10:30AM- 1:30 PM), e pili ana i nā panela e pili ana i nā kumuhana e like me "Creating a Winning Wellness Strategy for Your Destination" a pehea ʻo "Medical Wellness Concepts Are on the Rise", e hōʻike ana i nā loea honua he nui. a me nā luna hoʻokō, mai Vinod Zutshi, Kakauolelo o Tourism, India, iā Joshua Luckow, Luna Hoʻokele, Canyon Ranch. E hoʻokuʻu ʻia ka hōʻike piha a ka GWI e pili ana i nā mākeke mākaʻikaʻi olakino a maikaʻi i ka hoʻomaka ʻana o 2017.

Ke ulu wikiwiki nei ka mākaʻikaʻi olakino olakino

Hōʻike ka mākaʻikaʻi olakino i ka hapa nui o nā huakaʻi olakino (83%) a me nā loaʻa kālā (67%). Akā ʻoi aku ka wikiwiki o ka huakaʻi olakino / inbound ma mua o kona like kūloko mai 2013-2015: 22% ka ulu ʻana o nā huakaʻi a me 20% ka ulu ʻana o nā loaʻa kālā no ka honua, hoʻohālikelike ʻia me 17% a me 11% no ka home. ʻOiai ua ʻoi aku ka nui o ka loaʻa kālā o ka honua ma mua o ʻelua ʻoi aku ka wikiwiki o ka home, ua ʻike nā ʻāpana ʻelua i ka ulu ikaika mai 2013-2015: piʻi nā huakaʻi honua mai 95.3 miliona a 116 miliona, ʻoiai ua lele nā ​​huakaʻi home mai 491 miliona a 575 miliona.

Wellness Tourism Revenues

2013 2015
Kona Keahole $ 156.3 ieeeea? $ 187.1 ieeeea?
wahi lulu $ 337.8 ieeeea? $ 376.1 ieeeea?
Total Industry $ 494.1 ieeeea? $ 563.2 ieeeea?

Manaʻo ʻo Secondary Wellness Tourism & Grows Share

ʻO ka nui o ka huakaʻi olakino e hana ʻia e nā poʻe mākaʻikaʻi olakino lua, ka poʻe e ʻimi nei i nā ʻike olakino i ka wā huakaʻi, akā inā ʻaʻole ʻo ka maikaʻi ke kumu kumu no ka huakaʻi. ʻO ka poʻe mākaʻikaʻi olakino lua he 89% o nā huakaʻi mākaʻikaʻi maikaʻi a me 86% o nā hoʻolimalima ma 2015 - mai ka 87% o nā huakaʻi a me 84% nā lilo i 2013. ʻO ke kumu nui o ka huakaʻi) pono lākou e nānā pono i ka poʻe mākaʻikaʻi nui e hoʻohui pū ana i nā ʻike olakino hou aʻe (inā he lapaʻau spa, hoʻoikaika kino a meaʻai paha) i loko o kā lākou holoʻokoʻa holoʻokoʻa a me ka huakaʻi ʻoihana.

ʻO iwakālua mau lāhui kiʻekiʻe no ka mākaʻikaʻi maikaʻi

Loaʻa nā loaʻa 2015 (hui ʻia a puni ka honua) - & Global Rank 2015 (vs. 2013)

ʻAmelika Hui Pū ʻIa: $202.2 biliona - 1 (1)

Kelemānia: $60.2 biliona - 2 (2)

Palani: $30.2 biliona - 3 (3)

Kina: $29.5 biliona - 4 (9)

Iapana: $19.8 biliona - 5 (4)

ʻAuseturia: $15.4 biliona - 6 (5)

Kanada: $13.5 biliona - 7 (6)

UK: $13 biliona - 8 (10)

Italia: $12.7 biliona - 9 (7)

Mekiko: $12.6 biliona - 10 (11)

Kuikilana: $12.2 biliona - 11 (8)

India: $11.8 biliona - 12 (12)

Thailand: $9.4 biliona - 13 (13)

Australia: $8.2 biliona - 14 (16)

Sepania: $7.7 biliona - 15 (14)

South Korea: $6.8 biliona - 16 (15)

Indonesia: $5.3 biliona - 17 (17)

Tureke: $4.8 biliona - 18 (19)

Rūsia: $3.5 biliona - 19 (18)

Palakila: $3.3 biliona 20 (24)

Ke noho nei ʻo ʻAmelika Hui Pū ʻIa i alakaʻi nui o ka honua, e hōʻike ana ma luna o kahi hapakolu o nā loaʻa huakaʻi olakino olakino, aʻo nā ʻāina ʻelima kiʻekiʻe (US, Kelemānia, Palani, Kina, Iapana) e hōʻike ana i ka 61% o ka mākeke honua. ʻO kahi moʻolelo koʻikoʻi mai 2013-2015: Ua loaʻa nui ʻo Kina i ka pae (mai # 9 a i #4) no nā loaʻa kālā, i lele mai $12.3 biliona a i $29.5 biliona - ʻoi aku ma mua o 300% ulu. Eia hou,

Ua komo ʻo Brazil i ka iwakālua kiʻekiʻe no ka manawa mua (e hoʻololi iā Portugal).

"ʻO ka makemake o ka mea kūʻai aku Kina no ka huakaʻi e pili ana i ka olakino he nui a ke ulu nei, akā ʻo ka ʻōnaehana o kēia manawa no ka hāʻawi ʻana i kēia mau lawelawe a me nā ʻike ma Kina ma kahi kūlana honua e kaupalena ʻia," wahi a Katherine Johnston, Senior Research Fellow, GWI. "Akā, hāʻawi ʻia i nā 'waiwai maikaʻi' kūikawā o ka ʻāina - mai ka TCM a me ka lāʻau lapaʻau, i ka hana ikehu a me nā hana kaua - aia ka mana nui no Kina e lilo i wahi mākaʻikaʻi honua a me ka home."


ʻO ka hapa nui o nā ʻāina ʻEulopa, Iapana, a me Kanada e hōʻike maoli ana i ka emi ʻana o ka loaʻa kālā o ka mākaʻikaʻi maikaʻi mai ka makahiki 2013 - a ua hāʻule iki ka hapa nui i ka pae - ma muli o ka emi ʻana o ka Euro a me nā kālā nui ʻē aʻe i ka US$ i kēia manawa. Akā ʻo nā kumu kālā e hūnā i ka ulu ikaika loa o ka mākaʻikaʻi olakino ma kēia mau ʻāina, i ʻike ʻia e ko lākou ulu ikaika ʻana i nā helu huakaʻi huakaʻi olakino - e like me ka ʻike ma lalo nei.

Nā Aupuni Kiʻekiʻe no ka loaʻa ʻana o ka mākaʻikaʻi maikaʻi: Hoʻonohonoho ʻia e TRIP GROWTH

Māhele Nā huakaʻi 2013 Nā huakaʻi 2015 % ulu ana
Nuhōlani 4.6 miliona 8.5 miliona 85%
China 30.1 miliona 48.2 miliona 60%
Palakila 5.9 miliona 8.6 miliona 46%
ʻInidonesia 4 miliona 5.6 miliona 40%
Lukia 10.3 miliona 13.5 miliona 31%
Mekiko 12 miliona 15.3 miliona 27.50%
ʻAukekulia 12.1 miliona 14.6 miliona 21%
Kepania 11.3 miliona 13.6 miliona 20%
Palani 25.8 miliona 30.6 miliona 18.60%
ʻInia 32.7 miliona 38.6 miliona 18%
Tailani 8.3 miliona 9.7 miliona 17%
Kelemānia 50.2 miliona 58.5 miliona 16.50%
Kōlea Hema 15.6 miliona 18 miliona 15%
Kanaka 23.1 miliona 25.3 miliona 9.50%
UK 18.9 miliona 20.6 miliona  9%
ʻAmelika Hui Pū ʻIa 148.6 miliona 161.2 miliona 8.50%
Kuleke 8.7 miliona 9.3 miliona 7%
Iapana 36 miliona 37.8 miliona 5%

ʻO nā alakaʻi ulu ʻelima kiʻekiʻe no ka piʻi ʻana o ka pākēneka o nā huakaʻi olakino (ma waena o nā ʻāina he iwakālua kiʻekiʻe no ka loaʻa kālā o ka mākaʻikaʻi olakino) ʻo: 1) Australia (+85%), 2) Kina (+60%), 3) Brazil (+46%) , 4) Indonesia (+40%) a me 5) Rūsia (+31%) - nā hōʻike maopopo ʻana he moʻolelo ulu nā lāhui e ulu ana i ka huakaʻi olakino.

He hoa hana ʻo eTN no WTM.

Waiho i ka manaʻo