ʻO ke kuko no ka huakaʻi a me nā hopohopo palekana hohonu - Nā hālāwai pilikino me ka honua kikohoʻe - ITB Berlin e kuhikuhi ana i kona kū ʻana ma ke ʻano he World's Leading Travel Trade Show ® - E hoʻopaʻa i nā helu ma ka ITB Berlin Convention a hoʻonui i nā mea kūʻai kūʻai honua - Ke hana ʻia nei nā hoʻomākaukau no ITB Kina ma Shanghai
ʻOiai ʻo ka mākeke o ka honua a me ka mea hoʻokele o ka ʻoihana huakaʻi honua ʻo ITB Berlin i hōʻike hou i kona kūlana ma ke ʻano he World's Leading Travel Trade Show ®. Ua hoʻonui nui ʻia ka nui o ka poʻe malihini kālepa o ka honua a ma 28,000 mau ʻelele (he piʻi o 7.7 pākēneka) i komo i ka 14th ITB Berlin Convention i hōʻea i kahi moʻolelo hou. Eia naʻe, ma ka 109,000 ka nui o ka heluna malihini kipa i ka makahiki i hala ma muli o ka hoʻouka kaua ʻana ma nā kahua mokulele o Berlin.
I kēia manawa i ka pau ʻana o ka hōʻike ʻana i nā lā ʻelima o nā huahana ʻoihana, ʻo ka hopena hiki ke huki ʻia: ʻo nā hālāwai alo a me ke alo ma waena o nā hoa ʻoihana mai nā wahi a puni o ka honua ua lilo i mea koʻikoʻi, ʻoi aku hoʻi i ka manawa o ka maopopo ʻole a me nā pilikia geopolitical. . Ua ʻike ʻia kekahi o nā ʻano i paʻa ma nā wahi āpau o ka ʻoihana huakaʻi i kēlā me kēia hale hōʻikeʻike 26: ua lawe ka hoʻololi kikohoʻe ma luna o ka ʻoihana kūʻai aku i ka mākaʻikaʻi me ka wikiwiki hanu. ʻO nā wānana maikaʻi no ka hoʻokele waiwai o ʻEulopa a ʻo ia hoʻi no Kelemania ʻo ia kekahi o nā mākeke kumu nui no ka mākaʻikaʻi honua ua hāʻawi pū i ka hoʻonui ʻana i ka ʻāpana. ʻO nā manaʻolana kiʻekiʻe o ka ʻoihana huakaʻi no 2017 ua kōkua nui ʻia e ka manaʻo maikaʻi loa i waena o nā mea kūʻai aku, ʻoiai ua hāʻule ka hana ʻole i nā helu haʻahaʻa. ʻO kekahi kumuhana i hoʻopaʻa ʻia i nā mea hōʻikeʻike a me nā malihini a puni ka manaʻo nui o nā mea kūʻai aku no ko lākou palekana.
Kauka Christian Göke, Luna Nui o Messe Berlin GmbH: "ʻOiai i kēia mau manawa maopopo ʻole e hōʻole ka poʻe i ka haʻalele ʻana i ka huakaʻi. Mākaukau lākou e hoʻololi i ke kūlana hou a hoʻokō i kā lākou pono hoʻomaha pilikino e like me nā loli e hana nei i loko o ka nohona. Ke noʻonoʻo pono nei lākou i kā lākou hoʻolālā hoʻomaha a hāʻawi i ka noʻonoʻo nui i ko lākou palekana pilikino. "
Wahi a Dr. Christian Göke, i kēia makahiki e hoʻi nā mea hōʻikeʻike a me nā malihini ma ITB Berlin i ka home me kahi leka e like me ka ikaika e like me ka mea i maopopo: "ʻAʻole kūpono ka racism, protectionism, populism a me nā pale ma waena o nā lāhui me kahi ʻoihana mākaʻikaʻi holomua. . ʻO ka ʻoihana huakaʻi kekahi o nā lālā nui loa o ka ʻoihana honua a ʻo kekahi o kāna mau mea hana nui. Hoʻoikaika ia i ka ʻike honua ma nā ʻano he nui a kōkua i ka ulu ʻana o ka hoʻokele waiwai lōʻihi. Ma nā ʻāina he mea koʻikoʻi ka mākaʻikaʻi i ke ola o ka poʻe a ʻo ka hopena e hōʻoiaʻiʻo i ka hoʻokele waiwai.
Mai 8 a 12 Malaki 2017, ma luna o nā lā ʻelima o ka hōʻike, ʻoi aku ma mua o 10,000 mau hui hōʻikeʻike mai 184 mau ʻāina a me nā wahi i hōʻike i kā lākou huahana a me nā lawelawe ma 1,092 kū i nā malihini. Ua hōʻike ka ʻoihana mākaʻikaʻi honua i kāna mau huahana a me nā ʻano hou loa ma kahi e uhi ana i 160,000 square meters. Ma ka 51st edition o ITB Berlin he mea kupanaha ka nui o nā mea kūʻai aku i kahi mana hoʻoholo. Ua ʻōlelo ʻia he ʻelua hapakolu o ka poʻe malihini kipa e kūʻai i nā huahana huakaʻi. Ua hiki i ka 80 pakeneka o nā lālā Buyers Circle ke hoʻoholo pololei a loaʻa iā lākou ma mua o ka hapalua miliona miliona. Ma luna o ka hapakolu o nā mea kūʻai aku i hiki ke hoʻolilo ma mua o ʻumi miliona euros.
Aia ka mākaʻikaʻi ma Botswana ma ke ʻano he Official Partner Country o ITB Berlin. Ma ka pō o ITB Berlin Botswana i hoʻokipa i kahi hanana wehe kupaianaha, e hoʻoulu ana i ka makemake o ka ʻoihana mākaʻikaʻi no nā mea hou aku. Me kāna mau hana mākaʻikaʻi hoʻomau, nā safaris a me nā hana mālama holoholona hihiu, kāna mau pua nani a me kāna mau moʻomeheu moʻomeheu, ua hoʻonoho kēia ʻāina ʻāina hoihoi i ke komohana hema o ʻApelika iā ia iho ma ka mākeke ʻo ia kekahi o nā wahi hoʻomaha maikaʻi loa ma ka ʻāina ʻApelika. Ma ke ʻano he wahi ʻōmaʻomaʻo i ka puʻuwai o ʻEulopa Slovenia, ʻo ka Convention & Culture Partner o ka hōʻike, hōʻike i nā manaʻo mākaʻikaʻi hoʻomau a me kahi ākea o nā wahi moʻomeheu ma ITB Berlin.
Ke hoʻomau nei ka hoʻololi kikohoʻe o ka ʻoihana holoʻokoʻa i mua me ka wikiwiki. Ma muli o ke koi kiʻekiʻe ua hōʻike ʻia ka eTravel World i kahi keʻena hou. Ma waho aʻe o ka Hale 6.1 i loaʻa i nā malihini he nui nā mea hou i ka Hale 7.1c. Ua ʻoi aku ka maikaʻi o ka eTravel World i nā mea hōʻikeʻike honua a me nā mea hoʻomaka mai ka honua holoʻokoʻa. ʻO ka hoʻonui nui ʻana o nā mea hoʻolako ʻōnaehana uku i hōʻike pū i ka ulu nui o ka ʻenehana huakaʻi. E hōʻike ana i kahi mākeke ulu wikiwiki hou, ua hoʻolauleʻa ʻo Medical Tourism i kāna hoʻomaka. Ma waena o nā lāhui ʻē aʻe, ʻo Turkey, Dubai, United Arab Emirates, Polani a me Belarus i hāʻawi i kahi hōʻike koʻikoʻi o ka ʻike a me nā huahana huakaʻi lapaʻau hou loa ma ka Medical Pavilion.
E hōʻike ana i 200 mau kau a me 400 mau mea haʻiʻōlelo i loko o kahi manawa o ʻehā lā, ʻo ka ITB Berlin Convention i kuhikuhi i kāna kuleana ma ke ʻano he hanana alakaʻi honua o kāna ʻano. ʻO nā kumuhana hou loa mai nā pilikia geopolitical a me nā pōʻino a hiki i ka naʻauao akamai i hōʻike ʻia he mea hoihoi i nā malihini. 28,000 mau malihini kipa (2016: 26,000) i hele i ka 14th edition o ka ITB Berlin Convention i mālama ʻia ma ʻewalu auditoriums ma ka Berlin Exhibition Grounds.
Ua hoʻopaʻa ʻia ka hōʻike nui loa o ka honua o ka ʻoihana mākaʻikaʻi no nā mahina ma mua a ua pōmaikaʻi mai ka hoʻolālā hale hou. ʻO David Ruetz, ke poʻo o ITB Berlin: "Ua hoʻokipa maikaʻi ʻia ka hoʻonohonoho hou ʻana o nā keʻena e nā mea hōʻikeʻike a me nā malihini. Hoʻohālikelike ʻia i ka makahiki i hala ua hiki iā mākou ke hāʻawi aku i kā mākou mau hoa ma kahi o 2,000 mau mika square hou aʻe o ka papahele o ka papahele.
Wahi a nā helu mua, ma ka hopena pule ma kahi o 60,000 poʻe i hele mai e ʻike e pili ana i nā ʻano hou loa ma ke kahua hōʻike. E like me nā makahiki i hala, ua hiki ke kākau i nā huakaʻi ma ITB Berlin.
ʻOiai ʻoiai ʻo ITB Berlin 2017 e hoʻomākaukau ana e hōʻiliʻili ana i ka wikiwiki no ka hanana pūnaewele e hiki mai ana o ka ʻoihana huakaʻi honua: ITB China, ka mea e hoʻokuʻu ʻia ma Shanghai, e kūkulu a hoʻoikaika i ke kūlana mākeke o ITB ma Asia. Mai ka 10 a hiki i ka 12 Mei e hōʻike ʻia kekahi o nā hui huakaʻi alakaʻi o Kina ma ka Shanghai World Expo Exhibition and Conference Center kahi i hoʻopaʻa ʻia ai ka wahi hōʻike. Ua kākau mua ʻia kahi mokuna hou a kūleʻa e Messe Berlin ma kekahi ʻāpana o Asia. Hoʻokuʻu ʻia i nā makahiki he ʻumi i hala aku nei, ua hoʻokumu ʻo ITB Asia, i hana ʻia i kēlā me kēia makahiki ma Singapore, ʻo ia ke alakaʻi alakaʻi B2B no ka mākeke huakaʻi ʻAsia. Ma lalo o 800 mau mea hōʻikeʻike mai nā ʻāina he 70 a ma kahi o 9,650 mau mea komo mai 110 mau ʻāina, e kuhikuhi ana kēia hōʻike kālepa a me ka hālāwai kūkā i ke ala i mua no ka ʻoihana mākaʻikaʻi o Asia.
ʻO Tshekedi Khama, ke kuhina o ka mākaʻikaʻi o Botswana, ka ʻĀina Hoʻohui Kūikawā o ITB Berlin 2017:
"No mākou, ʻo Botswana, mahalo nui mākou i ka hiki ke hui pū me ITB Berlin. He mea hiki ʻole ke hoʻomaka i kēia pilina ma waena o Botswana a me ITB Berlin. Pehea ka lōʻihi o ko mākou hiki ʻana i ko mākou wahi i kēia manawa, a maopopo ka ʻike i loaʻa iā Botswana. Ua ʻike maopopo mākou i hele mai i ʻaneʻi me nā manaʻo āpau e loaʻa i nā mea āpau no ko mākou ʻāina e like me ka hiki a e kaʻana like me nā ʻāina ʻē aʻe a komo pū me ITB Berlin. He manawa maikaʻi loa ia a ʻoi aku ʻo ITB Berlin ma mua o ka mea aʻu i noʻonoʻo ai. Manaʻo wau ua hōʻike pū ʻia ma ka hōʻike ʻana i ka pō Poalua a me ke ʻano o kā mākou hui, manaʻo maoli lākou ua loaʻa iā lākou ka pumehana o Kelemania, Berlin a ʻoi aku hoʻi o ITB Berlin. He hana naʻau kēlā, ua hoʻokiʻekiʻe loa ʻoe iā mākou a ua hauʻoli nui mākou e hui pū me ITB Berlin. Hiki iā mākou ke hele a ʻōlelo aku ua hauʻoli nui mākou a ua hoʻohanohano ʻia mākou i lilo i mau hoa pili ITB Berlin no 2017. ʻO kēia wale nō ka hoʻomaka. "
ʻO Kauka Michael Frenzel, Pelekikena o ka Hui Pekelala o ka ʻOihana Hoʻokipa Kelemania (BTW):
"I kēia makahiki ʻo ITB Berlin ke kahua nui o ka ʻoihana mākaʻikaʻi no ka hana ʻana i ka ʻoihana, ka loaʻa ʻana o ka hoʻoikaika a me ka hoʻololi ʻana i ka ʻike, a me ke kamaʻilio kokoke ʻana a me ka ʻike ʻana i kekahi i kekahi. Ua hui ka honua ma Berlin, a ma ITB Berlin, ʻaʻohe palena a me nā pā. Ua hui maoli ʻia nā lāhui a me nā moʻomeheu like ʻole, a ʻo ia ka ʻōlelo a mākou e lawe ai i ka home a hoʻoili i ka honua. Pono e wāwahi ʻia nā pā a ʻaʻole nā mea hou i kūkulu ʻia, ma ka manaʻo o ke kanaka a ma ka honua. Hoʻolaha ka huakaʻi a me ka mākaʻikaʻi i ka ʻike honua, a no ka hana ʻana pēlā pono e hoʻomau ka hiki i kā mākou mea kūʻai ke hele manuahi. Pono nā aupuni e pale i ko lākou mau makaʻāinana. Eia nō naʻe, ʻaʻohe palekana holoʻokoʻa, ʻo ia ke kumu e ʻimi ai kekahi e hana a mālama i kahi kaulike ma waena o ka palekana a me ke kūʻokoʻa.
Norbert Fiebig, Pelekikena o ka German Travel Association (DRV):
"He maikaʻi loa nā manaʻo no 2017. ʻO ke kuko no ka huakaʻi ma waena o nā poʻe Kelemania e noho mau ʻole. Ua hoʻoholo mua ka poʻe he nui i kahi huakaʻi a hoʻopaʻa i kā lākou hoʻomaha kauwela. Ke hoʻolālā nei kekahi poʻe i kā lākou mau lā hoʻomaha no ka manawa maikaʻi loa o ka makahiki. ʻAʻole ʻo ITB Berlin wale nō kahi mākeke kaulana no nā wahi huakaʻi. He hōʻailona hoʻi ia o ka hoʻopaʻa ʻana i nā ʻano no ke kau huakaʻi e hiki mai ana. I kēia makahiki ua hōʻike ʻo ITB Berlin i ka makemake o ka lāhui Kelemania i ka huakaʻi a me ke ʻano maikaʻi ma waena o nā mea kūʻai. ʻOiai ʻo ka German Travel Association ko mākou manaʻo ma ITB Berlin i kālele nui ʻia i ka digitalization, kahi ʻano mega, no ka mea, ʻo ia kekahi o nā pilikia nui o ko mākou manawa. Pono mākou e ʻimi i nā ala hou e hoʻoikaika nui ai i ke ʻano o kēia ʻano."
Kiʻekiʻe kiʻekiʻe o ka manaʻo media a me ka makemake politika
ʻOi aku ma mua o 5,000 mau mea nūpepa accredited mai 76 mau ʻāina a ma kahi o 450 mau mea kākau moʻolelo mai 34 mau ʻāina i hōʻike ʻia ma ITB Berlin. ʻO nā poʻe kālai'āina a me nā diplomats mai Kelemānia a me nā ʻāina ʻē i hele mai ma ka hōʻike. Ma waho aʻe o 110 mau ʻelele, 72 mau kuhina, 11 mau ʻelele mokuʻāina a me 45 mau ʻelele mai ka honua i kipa aku iā ITB Berlin.
E mālama ʻia ka ITB Berlin aʻe mai ka Pōʻakolu, 7 a i 11 Malaki 2018.
E pili ana iā ITB Berlin a me ka Convention ʻo ITB Berlin
E mālama ʻia ʻo ITB Berlin 2017 mai ka Pōʻakolu a i ka Lāpule, 8 a 12 Malaki. Mai ka Pōʻakolu a i ka Pōʻalima ua wehe ʻo ITB Berlin i nā malihini kipa wale nō. E like me ka hōʻike i ka ITB Berlin Convention, ka hanana nui loa o kona ʻano, e mālama ʻia mai ka Pōʻakolu, 8 a i ka Pōʻaono, 11 Malaki 2017. ʻAʻole manuahi ke komo ʻana i ka Hui ITB Berlin no nā malihini kālepa.
Loaʻa nā kikoʻī hou aku ma www.itb-convention.com. ʻO Slovenia ka Hui Hui Kūkākūkā a me Culture o ITB Berlin 2017. ʻO ITB Berlin ka Hōʻikeʻike Kūʻai Kūʻai alakaʻi o ka honua. Ma 2016 he 10,000 mau hui a me nā hui mai 187 mau ʻāina i hōʻike i kā lākou huahana a me nā lawelawe i kahi o 180,000 mau malihini kipa, a me 120,000 mau malihini kālepa.
